COLLECTIONS
Wallace Bishop were releasing their own, exclusive promise ring and engagement ring collections, and asked McCann to bring them to life with naming and branding solutions. While each exclusive collection is unique in its creation and design, they all embody Wallace Bishop’s brand pillars; quality, tradition and craftsmanship. My role included working with the team in naming, branding, photography styling & art direction which was distributed across digital banners, email marketing, both printed and digital in-store merchandising, website landing page, social & packaging.
Wallace Bishop were releasing their own, exclusive promise ring and engagement ring collections, and asked McCann to bring them to life with naming and branding solutions. While each exclusive collection is unique in its creation and design, they all embody Wallace Bishop’s brand pillars; quality, tradition and craftsmanship. My role included working with the team in naming, branding, photography styling & art direction which was distributed across digital banners, email marketing, both printed and digital in-store merchandising, website landing page, social & packaging.
|
|
|
|
|
Work produced while at McCann Worldgroup.
ECD - Ben Davis Art Director - Brooke Dobbie Designer - Chloe Hay Copywriter - Alex Moore Photography - Tom Mac |